Google has released three new changes to its Google Ads Responsive Search Ads. First, Google may now show a single-line headline instead of two. Second, Google now lets you associate multiple headlines and descriptions to campaigns. Third, changes to account-level automated assets.One Line...
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Take aim at these monthly fees draining your bank account – Orange County Register
This month we delve into the financial insights gained from the past year, anticipating a positive impact on our economic well-being in 2024. After scrutinizing my finances in November and after the busiest tax season I can remember, I was surprised to find that my hard work hadn’t...
Google Ads pilots conversions account level diagnostic tab
Google Ads is testing a conversions account level diagnostic tab in alpha. A spokesperson confirmed to Search Engine Land that the feature is set to launch next year with further details expected to be released soon. Why we care. This new feature gives deeper insights into your current...
Citibank denied account to those with Armenian names: lawsuit
When Mary Smbatian started hearing rumors a few years ago that Citibank was closing the accounts of Armenian Americans in the San Fernando Valley, she thought it impossible the giant Wall Street bank would ever shutter hers. A residential loan broker who also runs an apartment management...
How AI is changing the game for PPC account managers
AI is helping PPC managers focus more on strategic initiatives, such as campaign inputs and back-end management, rather than manual operations. Increased efficiency and effectiveness? This evolution is exciting! AI will play an increasingly important role in daily operations as PPC evolves....