Google Analytics is enhancing its reporting capabilities with three new features designed to help users better understand their data and identify potential tracking issues. Percentage values are now included in all detailed reports, new notifications flag missing session_start events and...
Microsoft is bringing more transparency to its search advertising with a new feature that explains ad placement decisions directly in Bing results. Details: The feature appears as a dropdown option next to ad URLs in Bing search results Currently shows varying levels of detail depending on...
Microsoft is ramping up its advertising efforts in Copilot, introducing new interactive ad formats and reporting improved ad relevance metrics. This is meant to enhance interactivity and personalization for users. The big picture. Copilot ads are now fully implemented in English, French,...
If you go to Google Shopping and enter a query that is not shopping related, Google will add a button above the shopping results asking you to search Google for that query.This was spotted by Shameem Adhikarath and posted on X, and I am able to replicate this, so I am not sure if this is...
Google seems to be adding links to review publishers when you hover over some of the product results, popular products, snippets. The links show only after the box expands, and it includes a snippet of content and then a link to the source. To be clear, this doesn't just show for the...
