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How to automate your Google Ads workflow with the ChatGPT API

How to automate your Google Ads workflow with the ChatGPT API

If you’re still just copy-pasting prompts into ChatGPT to write ad copy, you’re missing the real opportunity – using the ChatGPT API to automate repetitive, time-consuming tasks inside your Google Ads workflow. At my agency, we’ve used GPT-4o in scripts, Google Sheets, and custom-built apps...

Google Ads 2024 Safety Report Unveils AI Protections

Google Ads 2024 Safety Report Unveils AI Protections

Google has released its 2024 Ads Safety Report, and the message is clear: accountability is scaling fast thanks to AI. With billions of ads removed and millions of accounts suspended, the report paints a picture of an advertising ecosystem under tighter scrutiny than ever. For marketers,...

Google Ads Performance Max Age Exclusions Rolling Out

Google Ads Performance Max Age Exclusions Rolling Out

Google Ads seems to be rolling out the expected age exclusions feature for Performance Max, PMax, campaigns. In January, Google told us it would be coming and then we saw the Google Ads Editor add the feature in version 2.9. And now, some are seeing it in the Google Ads advertiser console...

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