Amazon has secured a landmark deal with Reach, the UK’s largest publisher, to access customer data for targeted advertising. The agreement, one of the first of its kind in Europe, comes in response to Google’s plans to deprecate third-party cookies later this year. Why we care. As...
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How advertisers can stay ahead
Major shifts in 2024 will disrupt the PPC industry. Third-party cookies will be retired, accelerating privacy-focused measurement. Meanwhile, automation through AI will transform campaign types, creative, and search engine results pages. This article outlines seven key areas to evolve your...
Wayne LaPierre to resign from NRA ahead of corruption trial
NRA director to step down ahead of civil trial Newspaper Ads Canyon Crest CA NRA director to step down ahead of corruption trial 02:07 Wayne LaPierre is stepping down from the National Rifle Association after more than three decades as the leader of the gun rights advocacy group. The...
Ahead of Newsom-DeSantis debate, watchdog compares California and Florida free speech
WASHINGTON — Florida Gov. Ron DeSantis, who is due to debate California Gov. Gavin Newsom later this week about whose state offers a better model for the country, is leading an “assault on free expression in Florida” that is “almost without peer in recent U.S. history,” a watchdog warned...
Cool, breezy days ahead with chance of midweek rain in Southern California – Orange County Register
Moderately strong Santa Ana winds are in the forecast for the next few days in Southern California, combining with low humidity to create elevated fire weather conditions through at least Tuesday. Gusts of 30 to 50 mph were predicted Sunday and Monday across wind-prone areas of Los Angeles...