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Google Boosts Ecommerce Analysis In GA4 With 30 New Metrics

Google Boosts Ecommerce Analysis In GA4 With 30 New Metrics

Google has announced an expansion of ecommerce measurement capabilities in Google Analytics 4 (GA4). In total, 30 new dimensions and metrics related to ecommerce are now available in the GA4 custom report builder. The new ecommerce dimensions provide more granular data on items, promotions,...

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