Why Enhanced Conversions Are More Important Than Ever For Google Ads

The convergence of rising privacy concerns and regulation enforcement with fast-paced technology advancements has sparked a revolutionary transformation in how we approach marketing planning and execution. As technology continues to…

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Google Enhances Discovery Ads: Boosting Engagement & Conversions

Google is rolling out updates to Discovery ads to help brands excel on the platform’s most engaging ad surfaces. As consumers increasingly shop across multiple online touchpoints, over half use…

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