Copy

Google confirms it is testing ad copy variation in live ads

Google confirms it is testing ad copy variation in live ads

Google has quietly started testing placing headlines within the ad copy description text in live ads. Advertisers were not given prior notice about the ad copy variation experiment, and the uncertainty about the potential expansion of this test to more accounts has led to frustration within...

How to Write Copy That Converts: 12 Tips and Examples

How to Write Copy That Converts: 12 Tips and Examples

Copywriting is the act of writing words for advertising or marketing purposes. It must be concise, snappy, and convincing to motivate people to take action. In this article, you’ll learn how to write copy like a pro. Keep reading for 12 tips any small business owner or marketer can use. 1....

16 Effective Ad Copy Examples (& Why They Work)

16 Effective Ad Copy Examples (& Why They Work)

Great ad copywriting can be the difference between a customer taking action on your offer or scrolling down to the next thing that catches their eye.Most copywriters have a collection of memorable ads they can turn to for ideas.In this post, we’ll share 16 examples of ad copy that...

Google Business Profiles Copy Menu Feature

Google Business Profiles Copy Menu Feature

Google Business Profiles seems to allow some restaurants to copy a menu that it thinks it pulled for that restaurant from another source and use that copied menu to start to build your own menu in Google Business Profiles. Lluc B. Penycate spotted this feature the other day and posted about...

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