SAN FRANCISCO, Calif. /California Newswire/ — Last week a trial court in Alameda County entered an order permitting Hobby Lobby Stores, Inc. to recover nearly $125,000 in costs from the California Labor and Workforce Development Agency (LWDA). Hobby Lobby incurred these costs during six...
Keyword cost is the amount you pay to the ad platform (like Google Ads) every time someone clicks your ad. It’s often referred to as the cost per click (CPC).Knowing the price of keywords you're targeting helps you: Manage your ad campaign budget effectively Optimize the campaign's overall...
Many online experiences start with a search engine.This means search engines like Google and Bing are great for getting your products or services in front of potential customers. In this article, we’ll explain everything about search engine marketing (SEM), its different components, and how...
Thinking about outsourcing your SEO but don’t know if it’s the right choice for your organization? Not sure what to consider before you take the plunge? Here, we answer all your questions about outsourcing SEO so you can make an informed decision for your business.What Is SEO...
This post was sponsored by ResultFirst. The opinions expressed in this article are the sponsor’s own. Your CEO wants to know how important your SEO team is in the company’s big picture. The CFO wants to make sure you’re staying within your tight marketing budget. Meanwhile, shareholders...
