Half a trillion dollars. That’s how large the creator economy, currently pegged at $250 billion, is predicted to grow in the next four years, according to Goldman Sachs. While people have been making a living off of creating content for online audiences for nearly two decades, what was once...
Fickle bosses can be tough. Doubly so when they’re also the richest person on the planet. So when Elon Musk’s newest underling officially started on the job December 8, The Times was eager to hear its take on the polarizing tech mogul. Enter: Grok. An artificial intelligence chatbot that...
The rise of social media in the past decade has led to rapid changes in how creators make and tell stories on YouTube. With users able to click away at any moment, YouTubers have had to transform their approach to editing and audience retention. In a recent discussion on The Editing...
What Is a Content Creator?A content creator produces educational or entertaining (sometimes both) content that’s distributed across online platforms like social media, podcasts, blogs, and more.New types of content and creators will likely emerge as new technologies and platforms become...
X has officially rolled out its creator ads revenue sharing program. The new feature enables users to share revenue from verified content creators’ impressions of ads in replies to content posted on the social networking platform. Elon Musk’s platform, previously known as Twitter, has...
