
Which Companies Spend the Most on Digital Advertising? [Study]
Without data to support you, planning and budgeting your ad campaigns can leave you feeling rudderless. How do you know if the scope and scale of your campaign is enough?…
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Google Launches Digital Futures Project To Study Impact Of AI
In a bid to understand the far-reaching implications of artificial intelligence (AI), Google announced the launch of the Digital Futures Project. The initiative is designed to amalgamate insights from diverse…
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Lance Bachmann On Growing A Winning Digital Marketing Agency
I met up at one of Lance Bachmann’s businesses, 1SEO Digital Agency, where we chatted about marketing and running a business. Lance started doing digital marketing over 20 years, and…
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How to Do Competitor Analysis in Digital Marketing [2021]
In the process of creating a digital marketing strategy, most companies conduct a digital marketing competitor analysis. Digital marketing competitor analysis allows you to develop an understanding of the competitive…
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10 simple steps to analyze your brand SERP and build an effective digital strategy
A brand SERP is the results Google serves when a user searches for your brand name. A digital strategy is how a brand positions itself across the online ecosystem. I…
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Lead Generation for Digital Marketing Agencies: The Best Ideas
Lead generation for digital marketing agencies entails a variety of techniques. Advanced social media features, long-tail search engine optimization, and much more. In this article, you’ll find proven tactics to…
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Sam Michelson On Pricing Your Digital Marketing Services
In part one, we spoke about who Sam Michelson is and his business development techniques. In part two, we dove into CRM software and how they use it, including looking…
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