By now, you may have encountered SEO dashboards, such as those from Screaming Frog, which sync with Looker Studio. Perhaps you use an enterprise tool to track your technical SEO in the cloud. That’s all fine, but how helpful is it really? Is it improving your rankings? If you’re managing...
Over the past few days I've seen reports of Google Search testing more visual elements. These visual elements are across featured snippets, top stories, products and likely more. Here is what I found, all of which are tests, because I cannot replicate any of these search features and design...
A good brief is the starting point of a new project, outlining key elements for stakeholders and teams. Its goal is to help everyone involved understand what's needed and why. But there’s a fine line between providing enough information to encourage creativity and bogging a team down in...
