We've covered Google saying E-E-A-T is not a ranking factor too many times here but have we covered EEAT not being a thing that factors into other Google ranking factors? That is what Google's Search Liaison, Danny Sullivan said the other day on X.Danny Sullivan wrote, "It's not a ranking...
This is an excerpt from SEJ’s Ranking Factors 2023 ebook with changes and updates to bring it up to date. SEO changes quickly! Ranking factors are getting more difficult to fully categorize. Today, Google uses the terms “systems” and “signals” more than “ranking factors.” Google says, about...
Danny Sullivan, the Google Search Liaison, gave a good analogy of the differences between ranking systems, ranking signals and ranking factors. He said signals and factors are the same, the "signal/factors are like fuel; systems are the machine that uses them," Sullivan wrote.Danny Sullivan...
Celebrate the Holidays with some of SEJ’s best articles of 2023. Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable strategies, and thought leader opinions. 2023 has been quite eventful in the SEO industry,...
How does Google rank content?We know that measuring the relevance of individual ranking factors and the potential impact of a single factor is difficult, if not impossible. Over the years, Google has become more transparent in sharing information and guidance with webmasters and SEOs. We...
