Video content is everywhere, but SEO-savvy short-form videos are rare. Thanks to platforms like TikTok, Instagram Reels and YouTube Shorts, these bite-sized videos, typically 15 seconds to two minutes long, strive to capture attention quickly and drive engagement. Creating video content...
A marketing funnel is a way to think about your customer journey. It starts when they discover your brand and tracks through as they become a loyal customer. This framework helps you map ideal interactions. It identifies drop-off points and guides customers to purchase. The better your...
In the world of ecommerce platforms, plugins, and shopping carts, there are a lot of technology options. WooCommerce for WordPress leads the way in terms of market share. All of the various ecommerce platforms have their own pros and cons in terms of features, content management, and...
To increase sales in your Shopify store, you need to improve its online visibility.Use the right keywords, create a logical site structure, and apply other search engine optimization (SEO) best practices to ensure your site appears in search engines like Google.Like this:This helps you...
SEO analytics involves digging into your site’s data to see how it’s doing. You track metrics like traffic, rankings, and user behavior to figure out what’s working. And what’s not. Why do it? It helps you stop wasting time on activities that don’t work. And double down on what does. At...
