
This day in search marketing history: March 18
Google Business Profiles new emergency help attributes for Ukraine support 2022: Google also added hotel attributes to define if hotels offered support to those displaced from Ukraine. Brands, especially restaurants,…
Read more »
This day in search marketing history: March 17
Google blocks 3.1 billion ads in a tumultuous 2020, says annual Ads Safety Report 2021: The report listed misinformation around COVID-19 and the political climate, as well as ad fraud,…
Read more »
This day in search marketing history: March 16
Google Univeral Analytics: The beginning of the end In 2022, Google announced its plan to deprecate Universal Analytics on July 1, 2023. (That’s 106 days from today.) Previously processed data…
Read more »
This day in search marketing history: March 15
Google rolls out Search Ads 360 integration for Google Analytics 4 2022: Integrating enabled advertisers to see sessions, users and conversions within the context of dimensions such as source, campaign,…
Read more »
This day in search marketing history: March 12
Google publishes video of search quality meeting In 2012, Google shared a video from one of its search quality meetings – something that few outsiders had ever seen. Google annotated…
Read more »
This day in search marketing history: March 11
Google officially acquires DoubleClick In 2008, the European Commission approved Google’s acquisition of DoubleClick, valued at $3.1 billion. The commission found that the “transaction would be unlikely to have harmful effects on…
Read more »
This day in search marketing history: March 10
Google and Bing “exception lists” In 2011, Google and Bing revealed at SMX West that they have “exception lists” for websites that might get hit by some algorithm signals. Neither…
Read more »
This day in search marketing history: March 9
Happy Frediversary In 2017, there were strong signs of a Google algorithm ranking update that had actually started on March 7. At first, it seemed to be a spam algorithm…
Read more »
This day in search marketing history: March 8
Goodbye, Google Toolbar PageRank In 2016, Google confirmed that it would be removing Toolbar PageRank. Google would still continue using PageRank data internally within the ranking algorithm. Only the external…
Read more »
This day in search marketing history: March 7
Google adds landing page load time to Quality Score In 2008, Google AdWords confirmed a new addition to Quality Score: landing page load time. Google said they did this for two reasons: First,…
Read more »