How do you use the link data within Google Search Console? That is what John Mueller of Google asked earlier this month, and he got a nice list of uses for the link data within the Search Console.Personally, I rarely use it but when I was reviewing Search Console, I noticed my link count...
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Google Search Drops Cache Link From Search Results
After a couple of months of testing, it seems Google has now removed the cache link from the search results page. I no longer see a link to the Google cache within search result snippets but that doesn't mean you cannot access to cache, you can.Now when you click the three dots for more...
How to Use Outreach for Link Building
You might already know that link building is huge for SEO. But how do you actually get other sites to link to your amazing content? The answer: link building outreach. Link building outreach is all about contacting the right people with the right message at the right time. And in this...
Facebook rolls out ‘Link History’ – and uses data for targeted ads
Facebook has started archiving all users’ link history globally on both Android and iOS devices. While users have the option to opt out, the feature is turned on by default, allowing Meta to utilize the collected data for targeted advertising. Why we care. As the digital marketing industry...
3 Books Essential To Master Link Building
A link builder needs to look outside of the industry for inspiration to design a link building strategy. If you want to design a link building initiative that is goal-focused and adheres to the Google Search Essentials guidelines, read these books that have nothing to do with link building....