Google Says Meta Description Length Does Not Matter For Ranking Algorithms
Google’s John Mueller said the length of your meta descriptions do not matter to the Google search ranking algorithm. He said on X, “I’m sorry to tell you, those numbers…
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What Is It & Why Does It Matter?
What Is SEO Forecasting? SEO forecasting is when you predict future rankings, search traffic, and value from your SEO efforts. It can help estimate your revenue from SEO. Other steps…
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Keyword Match Types Still Matter (Phrase & Exact Match Are Not Obsolete)
A powerful tool for managing ad spend, keyword match types help advertisers tailor their ad campaigns to the most relevant audience, thus bringing in the right traffic and ultimately leading…
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Google Says For International SEO, CDN Location Does Not Matter
Google’s John Mueller said when it comes to international SEO and multilingual sites, the CDN’s location does not really matter for SEO. He said on Mastodon, “When it comes to…
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Do personas REALLY matter in content marketing?
Do you know who you’re selling to – and, by extension, who you’re targeting in your content marketing? If you’re building a content strategy, you probably have done audience research…
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