Dave DiGregorio On ChatGPT For Local SEO & Being Super Process Focused
In part one with Dave DiGregorio we spoke about his journey from working in sports memorabilia to getting into SEO. Then, in part two we talked about some local pack…
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Microsoft updates notification process for ad disapprovals
Microsoft has updated its email notification process to promptly inform marketers about disapprovals in their ads, keywords, and product offers. These changes include: More frequent alerts. Enhanced insights. Technical error…
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How your approach to content needs to change: People, process and technology
The search and content landscape has significantly changed since the start of 2023. As the usage of generative AI applications soars and search engines integrate AI into the SERP results,…
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Google Ads’ Keyword Matching Process Revealed In New Guide
During Google’s Search Ads Week, the company offers an inside look at how its keyword-matching system operates. Google has released a comprehensive 28-page guide detailing how the system selects the…
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