Google is rolling out programmatic bidding for limited ads
Google AdMob will support programmatic bidding on inventory eligible for limited ads in early 2024. This new serving mode enables contextual programmatic demand for publishers serving limited ads and allows…
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Programmatic Advertising Guide: Definition, Types, & More
What Is Programmatic Advertising? Programmatic advertising is a type of advertising that automates buying and selling ad space. It uses technology and tools to serve the right ads to the…
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Google Ranking Cooling But Chatter Heated, AI Reviews, TLDs, Programmatic SEO, UI Changes, Bing Dark, Local, Earnings & More
This week, we noticed that many, but not all, of the Google rank tracking tools were cooling, but then later this week, the SEO chatter heated up. Google Merchant Center…
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The power of programmatic advertising
With so much uncertainty right now, one thing has remained constant: programmatic campaigns work. Programmatic is built for the open internet and provides a seamless cross-channel experience for consumers. Unparalleled…
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