SEOs

Here’s what matters for SEOs and marketers

Here’s what matters for SEOs and marketers

Google’s AI Mode became available earlier this month as a Google Search Labs experiment. After researching dozens of keywords across transactional, navigational, commercial, and informational intents, here’s what SEOs and marketers need to know about Google’s AI Mode. It’s genuinely...

Author Bios For SEOs Are Easy To Spot

Author Bios For SEOs Are Easy To Spot

John Mueller from Google wrote on Bluesky, "and let's be honest, people can tell when author bios are used purely as an SEO tactic. It's kinda awkward, not reassuring." This was in response to a post from Nikki Pilkington who said "Stop treating author bios as an SEO tactic and start...

Google Says Some SEOs Over Focus On URL Structure

Google Says Some SEOs Over Focus On URL Structure

Google's John Mueller said that some SEOs over focus on URL structure and that if your context from your pages aren't clear, then no URL structure can fix that.John wrote on LinkedIn:Often SEOs over-focus on URL structure (imo) -- if the context of your pages isn't clear from the ... text...

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