Our very own experts have spent countless hours analyzing the significant changes in search this year, from the rise of AI to shifts in Google’s ranking systems, and they’re ready to share their insights with you. We gathered our senior news writer and an editor, along with our leading SEO...
SERPs
Google’s Alternative Feeds and Secondary SERPs & The Increasing Challenge To Tracking Clicks and Impressions
Most site owners are familiar with Discover and Google's Search Generative Experience (SGE), but Google keeps adding more ways for content to surface across its ecosystem. And with the addition of alternative feeds and secondary SERPs, it’s becoming incredibly hard to track where your...
Google Reduces What Triggers Video Thumbnails In The SERPs
Google added documentation to their Search Central pages offering guidance on a change in how videos are displayed in search results. The change reduces videos shown in search results for certain cases. The change affects video thumbnails that are show in the search engine results pages...
Brave Search Engine Summarizing Webpages in SERPs
Brave announced a new AI-based rich result in its search engine results pages that feature an AI summarization of the content instead of the usual meta description. In in some cases, the Brave Search Summarizer will show a summary derived from two websites together. The Summarizer is...