5 essential PPC skills every agency pro must have

Most digital agencies today are willing to hire beginner marketers. Unfortunately, many do not provide meaningful training on pay-per-click (PPC) marketing. Even worse, some colleagues might hide or misrepresent essential…

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Embracing AI Skills Amidst Job Market Turbulence

With the rapid pace of artificial intelligence (AI) news, it’s no surprise that six in ten Americans believe AI will significantly impact the labor force. According to a report published…

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What’s a Content Marketer? Exploring Skills, Roles, and Salaries

So you want to be a content marketer? Or perhaps you want to hire one? Well, strap yourself in for the full lowdown on this exciting industry.  Content marketing is…

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