In this guide, you’ll learn about UTM codes, which are the foundation for marketing campaign measurement in Google Analytics 4 (GA4).What Is a UTM Code?A UTM code is a snippet of text appended to the end of a link URL that points back to your website. It helps you track and measure the...
Tutorial
OpenAI Publishes Tutorial For AI-Generated Meeting Minutes
OpenAI, a leading artificial intelligence research lab, published a new tutorial on using its GPT-4 and Whisper models to automate the transcription and summarization of meeting minutes. The tutorial is part of OpenAI’s ongoing effort to democratize AI technology and make it more accessible...
Google Search Console Tutorial: Analyzing Traffic Drops
In a YouTube video, Google’s Search Advocate, Daniel Waisberg, offers valuable tips on quickly spotting and analyzing the reasons for a decline in Google Search traffic. The timing of this informative guide is perfect, as Google just wrapped up its March 2023 core algorithm update. Many...