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This day in search marketing history: March 12

This day in search marketing history: March 12

[ad_1] Google publishes video of search quality meeting In 2012, Google shared a video from one of its search quality meetings – something that few outsiders had ever seen. Google annotated the video to make the conversation more understandable to the general public, as well as explain more about...

This day in search marketing history: March 11

This day in search marketing history: March 11

[ad_1] Google officially acquires DoubleClick In 2008, the European Commission approved Google’s acquisition of DoubleClick, valued at $3.1 billion. The commission found that the “transaction would be unlikely to have harmful effects on consumers, either in ad serving or in intermediation in...

Googlers Holding Crawley

Googlers Holding Crawley

[ad_1] Here are three Googlers, Cherry, Lizzi and Daniel, holding Crawley - that is the name for Googlebot. Lizzi makes these awesome crochet Googlebots and here are her Google colleagues holding them.This was shared on Twitter.CORRECTION: *correction: googlebot is on the left, and crawley is the...

Google Local Reviews With Recommend Dishes

Google Local Reviews With Recommend Dishes

[ad_1] Google now lets some reviewers leave reviews specifically recommending dishes from that restaurant. Customers can manually add the foods and dishes they recommend at that restaurant.This was spotted by Claudia Tomina on Twitter the other day, she shared this screenshot (which I cropped a...

5 Cost-Efficient Ways To Get Higher Return On Paid Media

5 Cost-Efficient Ways To Get Higher Return On Paid Media

[ad_1] Wish you could get the best of both worlds – lower cost-per-click (CPC) and more high-quality leads? Wondering how to make the most of your 2023 paid marketing budget? One strategy for paid media is to cast a wide net and drive the most traffic – but a more powerful approach is to target a...

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