PPC is a tough game – you have to accept it
To get results from paid search, you’ll need to deliver better campaigns and increase your bids, which drives costs up. However, increasing your bids won’t always mean more clicks. Eventually,…
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How To Build A SaaS PPC Campaign That’s Built To Last
What makes a great SaaS PPC campaign – or at the very least, what will make a SaaS PPC campaign just a little bit better? In other words, what makes…
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6 PPC Strategies To Focus On Now
PPC has many components, constantly evolving with new technologies, feature enhancements, and tactical tips. Today, our recommendations focus on the following key concepts for a fresh perspective or next-level optimizations….
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Chrome FLEDGE Update Provides Hope For PPC & SEOs
As the looming Chrome third-party cookie deprecation gets closer, Google provided some well-received updates to help ease marketers’ concerns. Google’s response to user privacy was the creation of the Privacy…
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