How Plural Keywords Impact Search Intent For Ecommerce [Data Study]
When SEO pros are trying to optimize content, they have a choice to make: Do I choose the singular version or the plural one as my primary keyword? Can I…
Read more » Google’s Use Of Bloom Filters Explains Higher Filtered Data In Search Console
In the latest installment of Google’s monthly office-hours Q&A session, a question was asked regarding the higher volume of filtered data compared to overall data in Google Search Console. The…
Read more »
R.I.P. UA – Search Engine Land property has stopped processing data
It’s a sad day at Search Engine Land. We got the dreaded “This property has stopped processing data” message when we logged into our Google Universal Analytics property this morning….
Read more »
Universal Analytics still processing data one month after ‘sunset’
Universal Analytics is still processing data two months after Google advised it would sunset. Google had warned that everyone would be forced to migrate over to Google Analytics 4 by…
Read more »
Increasing SERP visibility with structured data and schema testing
A steady decline in organic click-through rate has posed a real challenge for SEOs over the last few years. With organic ranking becoming increasingly competitive, the best way SEOs can…
Read more »
Google Confirms Ads Advertiser Console Recent Data Unaccessible
Google Ads posted an issue where the Google Ads advertiser console may not be showing recent data. Google wrote yesterday, “The affected users are able to access Google Ads, but…
Read more » Google August Core Update, Unconfirmed Updates, Bing Chat Data Not In Webmaster Tools & More
This week I broadcast from Chicago where I cover the latest confirmed Google update, the Google August 2023 core update that rolled out a few days after that big unconfirmed…
Read more » 5 things ecommerce advertisers can do with first-party data
First-party data is a valuable and essential resource to leverage across PPC ad platforms. It used to be a “nice-to-have,” particularly in Google Ads for ecommerce advertisers with limited value…
Read more » Bing Webmaster Tools Still Does Not Have Bing Chat Data
Three months after Microsoft Bing promised to add Bing Chat data in Bing Webmaster Tools, we still do not have it. Yesterday I asked the Bing team, once again, for…
Read more »
Bing Chat data may never come to Bing Webmaster Tools
Microsoft told us that we should expect Bing Chat data in Bing Webmaster Tools by May 2023, well, we are now a few months after that deadline and we still do…
Read more »