Why You Should Add Your Business to Apple MapsYou should add your business to Apple Maps because it lets you reach potential customers who use that platform to search for local businesses.Apple Maps is the default mapping service on Apple devices (iPhone, iPad, Mac, Apple Watch, etc.)....
Starting around June 25, 2025, many are noticing huge declines in impressions and clicks from their local rankings in Google. This is from the Google Business Profiles performance reports and I think it is a data/reporting glitch, but who knows, maybe it was a ranking change?I first spotted...
There are many types of ecommerce businesses. By the end of this guide, you’ll know about the six most common ecommerce business models. And have some ideas for how you can be successful with each.Let’s look at them in detail.1. Business-to-ConsumerBusiness-to-consumer (B2C) ecommerce is...
Google updated its service areas business guidelines help document to add "Do not add countries or states as a service area." Google also updated numerous parts of the document. But the big thing here is that you should not add states or countries to your service area lists, it is not...
You need to build out a new arm of your website. Do you use a subdomain or a subdirectory? It’s an often painful decision that can impact your SEO performance and how people interact with your brand. Despite many SEOs showing bias toward one approach or the other, there’s no...
