Developing a content strategy sounds intimidating, but it doesn’t have to be.We’ve curated five proven types of content strategies to help you find the right framework for your business. Plus, you’ll learn exactly how to develop your own strategy.But before we dive into the content strategy...
Content
Google Election Day Volatility, Helpful Content Update Status, Creators vs SEOs, AI, Ads & More
For the original iTunes version, click here.This week in search we covered the election day Google Search ranking volatility. We also had a status update on where those helpful content update victims are currently sitting. There is this spat going on between content creators and SEOs now,...
5 Ahrefs AI Features To Automate Your Content & SEO Workflows
This post was sponsored by Ahrefs. The opinions expressed in this article are the sponsor’s own. Having the right SEO AI tools in your martech stack can help you: Streamline your content production. Automate complex SEO processes. Do less “busy” work and more stuff that moves the needle....
The Ultimate Guide to Content Marketing Best Practices
Content marketing involves creating and distributing assets like videos, blog posts, and photos to reach your target audience and build relationships with them. And it has many moving parts. But you can simplify the process by following our list of content marketing best practices. Here are...
Google Update Coming Soon, Downgrading Content, AI Overviews Expands, ChatGPT Search, Volatility Continues & Unauthorized Ad Rep Changes
This week, we covered that Google told creators that a new search ranking update is coming fairly soon, but you shouldn’t expect to recover with this update. Google is now downgrading the rankings of content that is starkly different from the main content of the site. Google said again that...





