[ad_1] Businesses will soon need a Google Business Profile (GBP) to continue running Local Service Ads (LSAs) and displaying customer reviews. This change tightens the integration of LSAs and GBPs, with Google positioning the Business Profile as the “source of truth” for ads. Why we care. LSAs are...
[ad_1] Google will soon require businesses who want to advertise using Google Local Service Ads to also have a Google Business Profile. Google posted a notice that reads, "By Thursday, November 21, 2024, your Local Services ad will need a matching Google Business Profile to continue appearing in...
[ad_1] Google Search is rolling out Store ratings to more countries, the company announced today. Store ratings have been available for US searchers for years, and are now expanding to Australia, Canada, India and the United Kingdom. What are store ratings. Google defines store ratings as a way to...
[ad_1] Late last night, the Department of Justice indicated that it was considering a possible breakup of Google as an antitrust remedy to its monopoly ruling. Of course, Google will appeal this decision, which will have this stuck in courts for years. A break up is probably the most strict...
[ad_1] Google has done it again, it has shown ads from competitors directly above the reviews section of a Google local listing. We've seen Google do this before with LSA listings numerous times, with Google local listings and branded knowledge panels and LSA messaging. Anthony Higman spotted this...
