[ad_1] Are you looking for examples of interactive content for brands? Or festive content that creatively promotes logistics and call center management? Say hello to Santa Tracker 2023. This article explores Google’s approach to interactive content experiences vs. the official 2023 NORAD Santa...
[ad_1] Microsoft Advertising aims to lead the transformation of video marketing through partnerships with Netflix and top streaming platforms. In 2023, the emergence of Connected TV (CTV) and over-the-top (OTT) platforms is redefining the advertising landscape. During a recent webcast, Microsoft...
[ad_1] In the competitive world of advertising, connecting with enthusiastic audiences during sporting events presents a unique and lucrative opportunity for brands. With 31% of the US population engaging in digital live sports content monthly and similar trends in the UK, advertisers are looking...
[ad_1] Microsoft today announced Deep Search – a new, optional generative AI feature meant to help searchers with complex questions that don’t have simple answers. How it works. Deep Search is built on top of Bing’s web index and ranking system. It then uses GPT-4 to discern all the possible...
[ad_1] Mikhail Parakhin from Microsoft shared how often the different modes in Microsoft Copilot, formerly known as Bing Chat, are used. There is Balanced mode, creative mode and precise mode. Balanced mode gets 60-70% of the usages, whereas the other two modes get about 15% each.Mikhail wrote on...
