Not all backlinks help your website. Some can actually hurt your rankings and lead to penalties.That’s why many site owners experience something I call the “Disavow Dilemma”—the uncertainty of whether bad links are harming their sites. And trying to decide if disavowing them is the right...
AI is being rapidly implemented, but that doesn’t mean it’s being used effectively. The current lack of clear benchmarks and data about AI usage has meant that everyone has been operating in the dark. This led us to create our first State Of AI In Marketing report, so that chief marketing...
Google's John Mueller several years after posting a video named "Will removing “.html” from my URLs help my site?" still says URL extensions do not matter for SEO. He said it doesn't matter if you go with a .htm or a .html or go with no extension at all.This came up recently in a Reddit...
You need to build out a new arm of your website. Do you use a subdomain or a subdirectory? It’s an often painful decision that can impact your SEO performance and how people interact with your brand. Despite many SEOs showing bias toward one approach or the other, there’s no...
This post was sponsored by InMotion Hosting. The opinions expressed in this article are the sponsor’s own. We’ve all felt it, that sinking feeling in your stomach when your site starts crawling instead of sprinting. Page speed reports start flashing red. Search Console is flooding your...
