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Daily Search Forum Recap: May 8, 2025

Daily Search Forum Recap: May 8, 2025

[ad_1] Barry Schwartz is the CEO of RustyBrick and a technologist, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land....

New AI Models Make More Mistakes, Creating Risk for Marketers

New AI Models Make More Mistakes, Creating Risk for Marketers

[ad_1] The newest AI tools, built to be smarter, make more factual errors than older versions. As The New York Times highlights, tests show errors as high as 79% in advanced systems from companies like OpenAI. This can create problems for marketers who rely on these tools for content and customer...

Google Search Ranking Volatility May 8th

Google Search Ranking Volatility May 8th

[ad_1] It has been a couple of weeks since we last reported on a Google search ranking update, I bet a ton of you were wondering if I was feeling off. But it has been relatively calm for the past couple of weeks, that is until today. I am seeing renewed volatility over the past 24-hours and the...

Telling Better Stories With SEO Data To Show Business Impact

Telling Better Stories With SEO Data To Show Business Impact

[ad_1] In data-heavy organizations, SEO remains one of the most misunderstood areas at the executive level. This isn’t because of a lack of information but because much of that information lacks clarity or relevance. SEO teams regularly produce dashboards, audits, and detailed reports, yet these...

Google Search With Large Sponsored Results Ad Grouping

Google Search With Large Sponsored Results Ad Grouping

[ad_1] Google is testing showing a large "Sponsored results" header in the search results that can lead to more search results and grouping various Google search ads together.Google has been testing this in various ways for some time now but these are showing up more often now.Ian Atkins first...

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