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Google Will Test Ads In AI Mode

Google Will Test Ads In AI Mode

[ad_1] No surprise here - Google will be testing and experimenting with ads in Google AI Mode. Google told Adweek that they will be "explore bringing ads into" Google AI Mode. Google said they it learned from ads in AI Overviews (which we barely see by the way), and they will "leverage learnings"...

Google Search Know Before You Go

Google Search Know Before You Go

[ad_1] Google has this new "Know before you go" section in the search results. I mean, it is new for search, not new for Google Maps and not new for local. But I've never seen a Know before you go box in the search results before.This was spotted by Anthony Higman who shared a screenshot of this...

How To Handle Duplicate Content Across Multiple Domains

How To Handle Duplicate Content Across Multiple Domains

[ad_1] Today’s Ask an SEO question comes from Colin in London, UK. “My question is about duplicate content. I work for a group of schools in the UK. We have 21 schools, each has its own website and domain with a link or banner linking back to our main group website. The schools are very busy, so...

How to do PPC keyword gap analysis

How to do PPC keyword gap analysis

[ad_1] Sticking to the same set of keywords in your paid search campaigns might feel safe, but it can limit your reach. Consumers search in countless ways, often using terms you may not have considered. To stay competitive – whether you’re scaling your budget, chasing growth goals, or trying to...

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