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Google is testing replacing the “Google Screened” label with a “Google Verified” label for the Local Service Ads. I am also seeing these results come up with no labels at all, outside of the normal “Sponsored” label.

This was spotted by Anthony Higman who posted some screenshots on X – here it shows “Google Verified” as opposed to Google Screened:

Here is a screenshot of what it used to look like:

And this is what I see:

Here is what Anthony posted, with more screenshots:

Correction, Seems To Be For ALL LSA Categories. They May Be Trying To Consolidate Them All To The Same Thing? pic.twitter.com/FPwogLIU7E

— Anthony Higman (@AnthonyHigman) June 2, 2025

Forum discussion at X.

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