In December Google added 24-hour data to the Search Performance report in Google Search Console. Now, that data will soon be available in the Search Console API, and you get not just the past 24-hours of that 24-hour data, you can get the hourly data for the past 8 days.
Announcement. This was announced by Daniel Waisberg, from the Google Search team, at the Google Search Central Live event in New York City just a minute ago.
24-hour data. When Google announced this originally, Google said this “view includes data from the last available 24 hours and will appear with a delay of only a few hours.” Google added:
“The ’24 hours’ view includes hourly granularity in an overtime graph, which is available in all 3 performance reports: Search results, Discover, and Google News. To show you data as soon as possible, Search Console will show data points as soon as we have any data on them, even if we haven’t completed collecting all the data for these points. We will indicate this in the UI using a dotted line.”
Export. Google added the ability to export the data in a few file formats back in January. But now you also can access the data via the API, so you can get more real-time data to your internal tools or third-party SEO tools.
Why we care. Being able to access this data outside of the web interface in Google Search Console can be super helpful when trying to debug and discover new insights. Having API access lets you program your own reporting and dashboards to see this data, in almost real time, from Google Search Console. That being said, the more recent data is not always the final data that Google shows, so reviewing the data again may be important, depending on what reports you are trying to generate.
Keep an eye on this data, validate it against the other exports, and see how you can use it to improve your site and content over time.
We all want to be satisfied, even though we know some people who will never be that way, and others who see satisfaction as a foreign emotion that they can’t hope to ever feel.
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