Last September at the Search On event, Google announced a new personalized shopping results based on your previous shopping habits with the ability to specify which brands you want. That feature was supposedly launched later in 2022 but I think this is the first time I’ve seen it in the wild.
When you search for shopping related queries, you may see a box that reads “save your favorite brands to get more relevant results” and then Google gives you a carousel of brand logos to check off.
Britney Muller noticed this the other day and posted a screenshot on Twitter and I was able to replicate for a similar query. Here are screenshots of this feature in normal and dark mode:
Again, this is not new, it was announced last year, but I have not seen it in the wild until now – not that I search for brands or clothing often at all.
Forum discussion at Twitter.
We all want to be satisfied, even though we know some people who will never be that way, and others who see satisfaction as a foreign emotion that they can’t hope to ever feel.
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