Google's Danny Sullivan said it again, when it comes to what you do on your website, Google Search wants what your users want. Do what is best for your users, and Google will be happy. If you just think about what to do to make Google happy, it might result in your users not being happy....
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Google warns Universal Analytics 360 users must migrate to GA4 ‘urgently’
Google issued an urgent warning to Universal Analytics 360 users, reminding them that they must migrate to Google Analytics 4 (GA4) and complete a historical data export before March. Why we care. Failure to take action within the next two weeks could result in the loss of critical...
Pinterest revenue rises 12% as monthly active users reach all-time high
Pinterest’s revenue jumped 12% to $981 million in Q4, 2023. Ad earnings surged as the platform’s global monthly active users increased 11% year-on-year to reach an all-time high of 498 million. The company credited its success in part to launching a record number of ad solutions that have...
Google Retires Cached Site Links, Pushing Users Toward Wayback Machine
Google has officially retired the “cached” link feature that allowed users to access archived backups of websites. The cached links were a longtime staple of Google Search, functioning as a way to view unavailable or changed webpages. “It was meant for helping people access pages when way...
Bing Deep Search is rolling out to more users
Microsoft’s Deep Search, an optional generative AI feature meant to help searchers with complex questions that don’t have simple answers, seems to have rolled out to more users today. I personally can see the “Deep Search” icon at the top right of the Bing search box after conducting a...