Why Your Evergreen Content Doesn’t Rank In Google When The Topic Is In The News

Apr 5, 2023 | SEO News Feeds | 0 comments



SEO Content Writing Service

Google’s Danny Sullivan responded to a complaint around why a well-researched and detailed piece of content around Gwyneth Paltrow was not ranking above the “the obvious spammy robo chat churners,” as the publisher put it. The answer, having dates on fresh content is important for Google to understand the content is recent and recently updated.

Here is the original complaint on Twitter:

I wrote this to highlight how regurgitators are flooding Google. And not just the obvious spammy robo chat churners, high quality authoritative publishers have made content regurgitation a pillar of their editorial processes. AI pours fuel on the fire. https://t.co/iSyHJZPHp0

— Celebrity Net Worth (@celebnetworth) March 31, 2023

Danny Sullivan, Google’s Search Liaison, a few days later, came in and gave a pretty detailed answer in the form of a Twitter thread. Ultimately, he said, “So for you (or anyone) publishing content, dates can be helpful. Helps readers know the currency of the information. Helps us understand if the content’s been recently updated, especially perhaps is something is in the news.”

Here is that thread:

Consider the post you wrote about this situation. You saw it appear in Top Stories. So clearly, Google understands you produce news content relevant for that area and that this is fresh. A key aspect was probably that post had a clear date: pic.twitter.com/B75cArpKgH

— Google SearchLiaison (@searchliaison) April 3, 2023

Google Search itself also tries to understand dates to know if content if fresh or updated, and our guidance is here (it also talks about showing a visible date): https://t.co/fHlkbV0Mfk

— Google SearchLiaison (@searchliaison) April 3, 2023

Attorney Websites For Sale 4ebusiness Media Group

So for you (or anyone) publishing content, dates can be helpful. Helps readers know the currency of the information. Helps us understand if the content’s been recently updated, especially perhaps is something is in the news.

— Google SearchLiaison (@searchliaison) April 3, 2023

For what it is worth, I personally see this site ranking number four in Google Search for [Gwyneth Paltrow net worth].

Forum discussion at Twitter.



Source link


Anxiety Stress Management

Live a Life of Contentment eBook We all want to be satisfied, even though we know some people who will never be that way, and others who see satisfaction as a foreign emotion that they can’t hope to ever feel.

Newspaper Ads Canyon Crest CA

Click To See Full Page Ads

Click To See Half Page Ads

Click To See Quarter Page Ads

Click To See Business Card Size Ads

If you have questions before you order, give me a call @ 951-235-3518 or email @ canyoncrestnewspaper@gmail.com Like us on Facebook Here

You May Also Like

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

Contact Us

Contact Us

Personal Injury Attorney

Websites For Sale Personal Injury Attorneys

Criminal Defense Attorneys

Websites For Sale Criminal Defense Attorney

Bankruptcy Attorneys

Websites For Sale Bankruptcy Attorneys

General Practice Attorneys

Websites For Sale General Practice Attorneys

Family Attorneys

Websites For Sale Family Attorneys

Corporate Attorneys

Websites For Sale Corporate Attorneys

Home Privacy Policy Terms Of Use Anti Spam Policy Contact Us Affiliate Disclosure Amazon Affiliate Disclaimer DMCA Earnings Disclaimer